Freedom of Information Request – Ref: FOI 071-2026
Thank you for your recent Freedom of Information request. Please find our response below.
You asked:
1. Primary Trust Branding (including deviations from the standard NHS logo) – The total amount the Trust has spent on creating, developing, or refreshing any primary organisational branding that deviates from the standard NHS Identity guidelines and the standard NHS logo provided by NHS England.
This includes any work undertaken to create or maintain Trust‑specific logos, symbols, design elements, or visual styles that are not part of the NHS national identity system.
For any such branding, please state:
– Whether the work was carried out in‑house or by an external supplier
– Names of any external suppliers used
– Amounts paid for each project
Our response:
All our Trust branding was created in-house by our Communications Team.
You asked:
2. Branding for Individual Services / Departments / Programmes For any branding, sub‑branding, or visual identity created for individual services, departments, programmes, initiatives, or projects, please provide:
– Total spend for each branding project
– Whether the work was carried out in‑house or externally
– Names of external suppliers used, where applicable
– Amounts paid for each project
Our response:
In line with NHS identity guidelines we have limited sub-branding for our services but the ones we do have were created in-house by the Communications Team.
You asked:
3. Time Period – Please provide information covering the last five financial years, or the most recent period for which data is held.
Our response:
No money has been spent on branding over the last 5 years.
You asked:
4. Cost Breakdown (if available) – If possible within the cost limits, please provide a breakdown of expenditure by:
– Consultancy or design fees
– Digital asset creation
– Printing or physical materials
– Implementation or rollout costs
Our response:
No costs.
Next steps:
Should you have any queries in relation to our response, please do not hesitate to contact us. If you are unhappy with the response you have received in relation to your request and wish to ask us to review our response, you should write to:
Louise Moss
Head of Legal Services / Associate Director of Corporate Governance
c/o Gloucestershire Health and Care NHS Foundation Trust
Edward Jenner Court
1010 Pioneer Avenue
Gloucester Business Park
Brockworth, GL3 4AW
E-mail: louise.moss@ghc.nhs.uk
If you are not content with the outcome of any review, you may apply directly to the Information Commissioner’s Office (ICO) for further advice/guidance. Generally, the ICO will not consider your case unless you have exhausted your enquiries with the Trust which should include considering the use of the Trust’s formal complaints procedure. The ICO can be contacted at: The Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF.